At risk students who have dropped out or been expelled from high school
in St. Paul, Minnesota were given a unique opportunity that paid off. Through a
program called High School for the Recording Arts (HRSA) these dropouts received
their diplomas. It is a kind of bargaining that leverages the students’ love of
music. They are encouraged to return to school. When they achieve satisfactory
academic results, they are rewarded with studio time.
One group of students took their love of music a little further by
joining the Junior Achievement (JA) program. The students’ business model made
perfect sense. They used the resources available to them through their school—a
recording studio, a radio station, and a student body—and their skills in radio
production to deliver what businesses wanted most: customers. The combination
was practical and innovative, and a successful radio advertising company, which
they named L.Y.M.E. (Leave Your Mark Everywhere), was born.
The group promoted their customers effectively and rewarded
their stockholders with a 400-percent return on their investments. They were also
named the 2011 North American JA Company of the Year.
For the students, the win represented a job well
done. For Kurtis Greenwood, one of L.Y.M.E.’s officers, it represented an
entrepreneurial future. "This was the first step toward greatness and
running my own business," he said. "Because of this experience, I
know what I’m going to be—an entrepreneur. I also know I’ll get there through
hard work and determination." These students went from high school dropouts
to budding, young entrepreneurs—all thanks to a creative high school program
and JA. This nonprofit youth organization partners
with educators and business volunteers to provide experiential learning
opportunities that are an important extension of traditional classroom work,
bringing important, real-world concepts to life. Just
like the L.Y.M.E team, students learn to think, to reason, and to dream about
the possibilities for the future.
In Klamath Falls, Oregon, JA organized a Bowl-a-Thon. Community
volunteers form bowling teams and raise money from their friends and family to
support the local JA activities. Today’s gift was to
give a donation for a Bowl-a-Thon participant so that kids can achieve their dreams
and leave their mark everywhere.
In Giving,
Robin
No comments:
Post a Comment